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API Marketplace

Popularity

Our take on popularity is used to interpret the general data trends regarding the volume of customer reviews of software solutions in the API Marketplace category. While our popularity section does not discuss user satisfaction, product affordability, competition dynamics, or language support - we will have sections on those topics as well.

Overall Popularity

API Marketplace presently ranks as the 179th most popular software category according to our numbers with 297 ratings last year. Year over year, API Marketplace's popularity rose by 180 reviews. It hit its highest popularity ranking in 2019 coming in 170th place with 369 reviews. Alternatively, it saw its worst popularity in 2018 coming in 191st place with 297 customer reviews. As far back as our data goes, the category has accrued 1,147 total customer reviews. Ranking as the 179th most reviewed category globally, API Marketplace is not that popular of a category.

Oldest and Newest Products in the Market

The earliest API Marketplace product in our records is Zapier with its first customer review showing up 8 years ago. The newest API Marketplace product in the category is Make (formerly Integromat) with its first tracked review popping up in 2017.

Popularity by Country and Region

The United States uses API Marketplace software in greater quantities than any other country with an impressive 652 reviews. The United States is followed by the United Kingdom, Canada, India, and Germany with an overall average of 47 customer reviews. During this last year API Marketplace category gained popularity in the United States to become the country's 187th most reviewed category. The most heavily used API Marketplace product is Zapier with an impressive 987 reviews.

Popularity by Business Size

Many firms using API Marketplace technology are small businesses, representing 65% of all customers. They are followed by medium business customers (28%), and large businesses (8%). The usage of API Marketplace software solutions for small businesses appears to be increasing currently, swelling by 219% in the last year. API Marketplace software products for large businesses are experiencing growth as well, increasing by 100% in the past year.

To Industry, Nothing is Impossible

The top industries for API Marketplace are marketing and advertising, computer software, information technology and services, internet, and higher education.

Total
Products

2

Most popular
category

#179

Most
used by

Marketing and Advertising

Products offering
free trial

50.0%

Average
entry price

$0

Category
started

2014

Average
product age

5 years

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