Popularity

Popularity demonstrates the overall data trends relating to the volume of customer reviews of products in the Native Advertising space. While our popularity section does not explore user satisfaction, product affordability, competition dynamics, and language support - Yummy will have sections on those subjects as well.

Overall Popularity

Native Advertising is at the moment the 318th most reviewed product category according to our data with 88 reviews last year. Year over year, Native Advertising's user base fell by 29 ratings. It reached its highest popularity level in 2016 coming in 288th place with 7 ratings. On the other hand, it reached its worst popularity in 2018 coming in 367th place with 88 customer reviews. Since 2015, Native Advertising has accrued 408 total ratings. As the 318th most reviewed category globally, Native Advertising is a very uncommon category.

Old Vs. New

The earliest Native Advertising product in our records is StackAdapt with its earliest customer review occurring 7 years ago. The most recent Native Advertising product in the market is StackAdapt with its earliest known review appearing in 2015.

Around the World

The United States uses Native Advertising software products more than any other country with an impressive 260 reviews. The United States is followed by Canada, the United Kingdom, Australia, and Czech Republic which have a collective average of 35 customer reviews. Over the last year Native Advertising category lost popularity in the United States to become the United States' 301st most reviewed category. The most regularly used Native Advertising product is StackAdapt with an impressive 408 customer reviews.

Big and Small

Many users of Native Advertising technology products are small businesses, representing 62% of all clients. They are trailed by medium businesses (33%), and large business clients (5%). The influence of Native Advertising software for small businesses is diminishing currently, falling to 72% of the prior year's value. Native Advertising software for large businesses are experiencing growth this year, growing by 20% over the past year.

Industry Makes All Things Easy

The top industries for Native Advertising are marketing and advertising, financial services, computer software, health wellness and fitness, and hospital and health care.