Popularity

Popularity is used to interpret the general data trends regarding the volume of reviews about software solutions in the Publisher Ad Server space. While our popularity section does not discuss user satisfaction, product affordability, competition dynamics, and language support - we will have pages about those topics too.

Overall Popularity

Publisher Ad Server at the moment ranks as the 278th most used software category according to our data with 36 ratings last year. Year over year, Publisher Ad Server's popularity increased 140%. It achieved its peak popularity ranking in 2018 coming in 213th place with 176 ratings. But, it's currently experiencing its worst relative popularity ranking. Over the years, the category has amassed 549 total reviews. Ranking as the 278th most reviewed category worldwide, Publisher Ad Server is a very uncommon category.

Oldest and Newest Products in the Market

The earliest Publisher Ad Server product on our list is Google Ad Manager with its first review turning up 8 years ago. The freshest Publisher Ad Server product on our list is AdSense with its first tracked review breaking in 2018.

Around the World

The United States uses Publisher Ad Server software products in greater quantities than any other country and currently boasts 280 ratings. The United States is followed by the United Kingdom, India, Venezuela, and Canada with a collective average of 44 reviews. During this last year Publisher Ad Server category gained popularity in the United States to become the nation's 287th most reviewed software category. The most heavily used Publisher Ad Server product is AdSense and has 346 reviews.

Popularity by Business Size

Many users of Publisher Ad Server software are small businesses, representing 60% of all clients. They are followed by medium business customers (25%), and lastly, large business customers (15%). The usage of Publisher Ad Server software solutions for small businesses is increasing currently, increasing by 257% in the last year. Publisher Ad Server software products for large businesses have experienced expansion as well, growing by 100% over the last year.

Popularity by Industry

The top industries for Publisher Ad Server are marketing and advertising, internet, entertainment, computer software, and publishing.