Popularity

Popularity represents the general trends in data regarding the count of reviews about software solutions in the Demand Side Platform (DSP) industry. While our popularity page does not examine user satisfaction, product affordability, competition dynamics, and language support - we will have pages on those subject matters as well.

Overall Popularity

Demand Side Platform (DSP) is presently the 383rd most used software category according to our numbers with 10 reviews last year. Year over year, Demand Side Platform (DSP)'s review count decreased 75.61%. It hit its highest popularity level in 2018 coming in 281st place with 120 customer reviews. It is currently at its lowest relative popularity ranking. Going back to 2015, Demand Side Platform (DSP) has amassed 264 total ratings. As the 383rd most reviewed category worldwide, Demand Side Platform (DSP) is a very niche category.

In With the New and Old

The earliest Demand Side Platform (DSP) product on our list is Basis with its first tracked review occurring 7 years ago. The newest Demand Side Platform (DSP) product in the market is Basis with its first known review breaking in 2015.

Around the World

The United States uses Demand Side Platform (DSP) software more than any other nation with an impressive 240 customer reviews. The United States is followed by Mexico, Japan, Germany, and the United Kingdom which have an overall average of 3 reviews. Over this last year Demand Side Platform (DSP) category lost popularity in the United States to become the country's 311th most reviewed software category. The most regularly used Demand Side Platform (DSP) product is Basis with an impressive 264 reviews.

Big and Small

Many buyers of Demand Side Platform (DSP) products are small businesses, representing 61% of all reviews. They are trailed by medium business clients (30%), and large business clients (9%). The adoption of Demand Side Platform (DSP) products for small businesses is shrinking currently, shrinking to 10% of the previous year's value. Demand Side Platform (DSP) software solutions for large businesses are experiencing expansion this year, swelling by 25% over the past year.

Industry Makes All Things Easy

The top industries for Demand Side Platform (DSP) are marketing and advertising, information technology and services, pharmaceuticals, events services, and design.