Basis first started gaining traction around 2015 and primarily competes in the Demand Side Platform (DSP) category, where it is ranked #1 in popularity (based on approximately 264 reviews).

It is most often used by the Marketing and Advertising industry, and typically highest rated by the Marketing and Advertising industry. Also, Basis typically has an entry price that varies significantly.

Yummy Software maintains a BUY rating for Basis, with a high level of stability and currently high momentum.